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You Better Have More Than A Great Site If You Want To Rank In Google

In a thread in the Google Webmaster Central forum (hat tip: Barry Schwartz), a user claimed to have lost all of their traffic over the weekend, and to have found thousands of “fake backlinks”. The user...

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Google Doesn’t Care How Many Nofollow Links You Have

Adding the nofollow attribute to links prevents PageRank from being passed. This is something that Google wants webmasters to do for any links that have been purchased. To do otherwise is strictly...

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Watch This Google Webmaster Hangout From Monday

Ever wish you had a chance to sit in on one of Google’s Webmaster Central Office Hours hangouts, but just can’t find the time, or they just to don’t correspond well with your schedule? Luckily, Google...

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Do Your Blog Comments Have Search Ranking Value?

When Google unleashed the Panda update, it waged war on “thin” content in its search results. Google wants to provide pages that offer information valuable to searchers, as opposed to content that was...

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Google Penalizes Mozilla For Web Spam [Updated]

Update: It turns out that Google only penalized a single page from Mozilla. Matt Cutts weighed in on the “penalty” in that same forum thread (hat tip: Search Engine Land). Google has penalized...

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Do You Follow Google’s Rules On Guest Posts?

Google’s view of guest blog posts has come up in industry conversation several times this week. Webmasters and marketers have long engaged in the practice in writing articles for third-party sites as a...

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Google Admits Link Mistake, Probably Won’t Help Webmaster Link Hysteria

Google is apparently getting links wrong from time to time. By wrong, we mean giving webmasters example links (in unnatural link warning messaging) that are actually legitimate, natural links. It’s...

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Google Webmaster Tools ‘Search Queries’ Feature Gets Some New Tweaks

Google has announced a couple of changes to the Search Queries feature in Webmaster Tools, improving stats for mobile sites and getting rid of rounding. For webmasters who manage mobile sites on...

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Google Says It Will Follow Five Redirects At The Same Time When Crawling

About a year ago, Google put out a Webmaster Help video discussing PageRank as it relates to 301 redirects. Specifically, someone asked, “Roughly what percentage of PageRank is lost through a 301...

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Google’s ‘Completely Clear’ Stance On Disavowing ‘Irrelevant’ Links

We knew that when Google launched the Disavow Links tool, people were going to use it more than they should, even though Google made it clear that most people shouldn’t use it at all. A person doing...

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New Google Penguin Update Is Getting Closer

It’s looking like we’ll probably be seeing Google launch a new version of the Penguin update before too long, though Google still won’t give an exact timeframe. Either way, they’re working on it, and...

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Google Just Killed Authorship Entirely

Google announced that it is no longer using authorship markup or displaying author information in search results, saying that it just wasn’t as useful as expected. Actually, it was Google’s John...

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Were Your Google Authorship Efforts All For Nothing?

Google introduced authorship support over three years ago, leading webmasters and anyone concerned with SEO to jump through a new set of hoops to make sure their faces were visible in Google search...

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New Google Penguin Update Coming, Will Refresh Faster

Google’s Penguin update is notorious for taking an extremely long time to get refreshed, leaving sites negatively impacted by it out of luck until Google finally pushes a refresh through. You can make...

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Google Is Not Going To Be Updating Toolbar PageRank Anymore

It looks like Google Toolbar PageRank may officially be a thing of the past. This will no doubt please some, while upsetting others, but for better or worse, don’t expect it to be updated anymore. Do...

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Google Penguin Update Still Lurking, Keep An Eye Out

It’s been a while since Google launched the most recent version of its famous (or infamous, depending on how you want to look at it) Penguin update. If you haven’t seen any changes in your rankings,...

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Google: We Don’t Plan On Updating PageRank Again

The writing has been on the wall for quite some time, but if you’re still clinging to any shred of hope that Google will be updating Toolbar PageRank again, it’s probably time to give it up. Do you...

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Google Still Uses Desktop Page Speed For Mobile Ranking

As you may know, Google has been focusing on how it can better rank mobile search results. The big news last week was that it added a “Mobile-Friendly” label to results, and would give such sites a...

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Google Penguin Update Will Probably Just Continue Indefinitely

As you may know, Google’s latest Penguin update, which launched in October, is still rolling out. Google had said that it would be a slow rollout from the beginning, but here we are two months later,...

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Get Ready For Google’s New Mobile Ranking Signal

Throughout the course of last year, Google made a bunch of moves showing that it was focusing on improving the mobile search experience for its users by way of getting websites (otherwise known as...

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